Domino's Pizza has a new interactive website, created by HS2 Solutions of Chicago. Perhaps my favorite feature of this new website are the free music downloads from up and coming artists such as Kate Voegele and Mr. Blotto. Others, however, may want to star in their own Domino's commercial or enter the new Fan Fuel NASCAR sweepstakes.
Rob Weisberg, of Domino's marketing, as quoted in Shoot Online: "Our goals for the new site were two-fold. First, we want to extend the Domino's brand in a fun and engaging way through the Internet. Our second goal is to drive customer opt-in registrations for Domino's e-mail offers by leveraging sweepstakes, music downloads and viral campaigns [like the 'Star in this Ad' area of the site]."
Mission accomplished: Domino's now has all of my vitals in exchange for some rad tracks. Yes, you heard me. I said "rad tracks."
As a sidenote, I'm not entirely sure how I feel about their new Cheesy Garlic Bread Pizza.
Rob Weisberg, of Domino's marketing, as quoted in Shoot Online: "Our goals for the new site were two-fold. First, we want to extend the Domino's brand in a fun and engaging way through the Internet. Our second goal is to drive customer opt-in registrations for Domino's e-mail offers by leveraging sweepstakes, music downloads and viral campaigns [like the 'Star in this Ad' area of the site]."
Mission accomplished: Domino's now has all of my vitals in exchange for some rad tracks. Yes, you heard me. I said "rad tracks."
As a sidenote, I'm not entirely sure how I feel about their new Cheesy Garlic Bread Pizza.
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